野选上海万象城店是野选首家复式店铺,在延续以往野选自然主义风格的基础上,我们将中国传统空间序列融入,让用餐空间呈现丰富有趣的秩序感。
The Shanghai MixC store marks Blue Magpie’s first duplex. Building upon the brand’s signature naturalist aesthetic, we have integrated traditional Chinese spatial sequencing to imbue the dining area with a rich and engaging sense of order.
第一幕:楼阁
Scene I: The Pavilion
店铺位于商场主入口边,双层的外立面不仅仅是品牌的形象和表情,也是面向城市公共空间的表情,显得尤为重要。设计需要在满足城市尺度视觉需求的前提下同时也兼顾人性尺度的使用需求。
Situated adjacent to the mall’s main entrance, the store’s double-height façade serves as far more than a mere expression of the brand’s identity; it acts as a visual interface with the urban public realm, rendering it a feature of paramount importance. The design therefore seeks to strike a delicate balance: satisfying the visual demands of the urban scale while simultaneously accommodating the functional requirements of the human scale.
外立面设计采用层叠板阵列的设计逻辑,在实现整体性的前提下“掀起”一个低矮的入口,在统一中寻求变化,也增加了入口临时停留避雨的功能。
Three distinct functional zones—the cold kitchen, the hot kitchen preparation area, and the beverage bar—collectively occupy nearly half of the interior floor area. Had we opted for a conventional enclosed kitchen layout, the entire space would have felt severely constricted. Consequently, the design concept pivoted toward an open-kitchen configuration. This approach maximizes the utilization of spatial depth, introducing a new spatial layer and architectural plane within the interior that allows passing guests to viscerally experience the vibrant, lively atmosphere—the very “smoke and fire”—of the restaurant.
灯光设计秉持有光而无灯的原则,呈现出均匀、低调、温和的气质,在城市中点亮一面温暖的墙。
The lighting design adheres to the principle of “light without visible fixtures,” cultivating an ambiance that is uniform, understated, and gentle—effectively illuminating a warm, inviting beacon within the urban landscape.
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